A new campaign from Diesel and the German brand About You have collaborated together to give us visuals for Diesel F/W16. Despite efforts by many individuals and companies within the fashion industry to become more diverse and inclusive, there is still a lot of work that needs to be done in order for transgender models to have the mainstream visibility they deserve.
Transgender visibility is what popular Italian retailer Diesel is hoping to achieve with their latest collaboration "About You," starring trans models Loiza Lamers and Benjamin Melzer.
Loiza, who was the first transgender winner of Holland's Next Top Model, and Benjamin, who was the first European transgender man to be featured on the cover of Men's Health Magazine, have run into some difficulties before breaking out into the modelling world, but they're not going to let that stop them from realising their potential and reaching for their dreams!
 |
| Loiza Lamers posing for the new Diesel F/W16 campaign |
 |
| Loiza Lamars and Benjamin Melzer |
 |
| Bejamin Melzer for Diesel F/W16 |
 |
| Both models working hard for the new campaign |
The modelling world has been challenging gender roles for a while with androgynous clothes and has been gaining more visibility for transgender people over the past few years. There's now a modelling agency and show dedicated to transgender models.
Hopefully, these changes in the fashion world will also help transform people's attitudes in everyday life. It so brave and motivational seeing transgender people reach for what they want without caring about what others say or think!
I love this campaign, I love the story behind it and what it will bring for the future!
I'll link the Diesel F/W16 campaign below for those who haven't seen it yet:
Photo Credit: Loiza Lamer and Ben Melzer Instagram
No comments
Post a Comment